Dr. Durai Nagarathinam

Introducing Dr. Durai Nagarathinam, a distinguished podiatrist from Pudukkottai, Tamil Nadu. With a decade of expertise, Dr. Durai is celebrated for his exceptional foot care services and dedication to enhancing patients' mobility and quality of life. His individualised treatment plans are designed to meet each patient's unique needs, ensuring optimal outcomes and lasting wellness.

The Challenge

When aiming to grow digitally, Dr. Durai Nagarathinam faced several challenges, including limited brand awareness, slow social media growth, and low online engagement.

Additionally, reduced walk-ins, insufficient appointment bookings, and a lack of high-intent patients seeking specialized care impacted his practice's growth.

Our Objective

Strategy & Execution

We built brand awareness with a targeted Social Media SEO strategy, using keywords and calls-to-action to boost visibility and convert visitors into followers. Personal branding through vernacular reels and a mix of content types engaged the audience, while a structured funnel guided visitors from awareness to conversion, increasing organic consultations.